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Greg Norman Announces Minority Interest Investment in Edison Interactive

Partnership Includes $10.7MM in Total Funding, Including $9.5MM in Debt for Financing New Initiatives.

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A SaaS technology company, Edison Interactive specializes in developing custom brand experiences for mobile environments. Focused on innovating the digital experience in rideshares, rental vehicles, golf cars, airplanes, corporate housing and other verticals, Edison also provides premium content and programmatic advertising opportunities for its clients. The capital will be used to accelerate product innovation and further expansion.

“As Edison is one of our development partners for Shark Experience presented by Verizon, we are excited about our investment and encouraged by the growth and opportunity in the digital out-of-home space,” said Norman. “I look forward to helping the company both from a financial and advisory role.”

“Our technology platform is dramatically changing digital experiences for companies around the globe,” said Jeremy Ostermiller, Edison Interactive co-founder and CEO. “We could not be more excited about our partnership with Greg Norman and David Chessler as it’s rare to find investors whose values, goals and strategic mindsets align so closely with our own.”

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